Yes, you have heard it again and again – “Quality Content is King”

So why is it so important to get it right?  Who is going to read a boring  corporate blog – not me and not you! Web 2.0 has opened up a whole new world for people to share their ideas and experiences but if it is ‘sleep material’ who is going to read it. Creating blogs with quality content will build your reputation and increase your followers. Here are some tips from top bloggers:

Ehsan Ullah from www.guideandnews.com posted this blog recently – ‘Top Quick blogging tips to help you succeed in 2013’.

As you read these tips you will discover:

1. First impressions matter  – look at the image they used to grab your attention (seen here on left). Make sure you use vibrant images and engaging content. Put yourself in the reader’s mind.

2. Have a strategy – what do you want to achieve? Write your objectives down before you start.

3. Be a niche writer – talk about what you are passionate about and you will start connecting with other bloggers who are passionate about the same thing.

Let’s dig deeper, this video talks about how to get started with writing your business blog…

New Zealand and the Uk government provide guidelines on social media organisation strategy and operations. You will find quite a lot of valuable blogging information here.  So to recap, when writing your blog think about the reader.  Engage, educate, enlighten and most importantly make them look forward to your next blog.

I invite you to share your blogging tips below. Blogging is ‘continuous improvement’ for all of us so I would love to hear from you.